Partners of the Micro Learning Entrepreneurship for Athletes (MLEA) project met in Duesseldorf on September 15, working on educational material, targeting current and former athletes and sports professionals and introducing them the basics of business management and entrepreneurship.

The meeting was hosted by the Otto Beisheim School of Management (WHU), at their Center for Sports and Management, located at the Schwanenhofe campus in Duesseldorf.



After the introductions and welcomes, the project coordinators presented the current status of the research and development of education material. Special focus was given on the micro-learning elements and gamification aspects, while also reviewing good practice examples from similar professional courses.

Communications and marketing strategies and promotion of the project have been presented by all project partners, in order to best promote this learning opportunity, which will be offered as an online course free of charge. On behalf of EUSA and its Institute, Mr Andrej Pisl presented the organisation’s communication and dissemination plan, with an overview of the activities already carried out.



In the upcoming months, additional promotion activities will be done in project partner countries, with the educational material being fully available by December this year. Interested participants are invited to visit the official website of the project, and pre-register for the course.

The partners will next meet in Serbian capital Belgrade on October 27, 2022, to finalise the education material and agree on the final tasks of the partners, related to the project.



MLEA project is co-financed by the Erasmus+ programme of the European Union, and is lead by Zagreb School of Economics and Management (CRO), with project partners including Stiftelsen Stockholm School of Economics Institute for Research (SWE), WHU - Otto Beisheim School of Management (GER), Croatian Olympic Committee (CRO), Olympic Committee of Bosnia (BOS), Olympic Committee of Serbia (SRB), Olympic Committee of Slovenia (SLO) and the EUSA Institute (SLO).

For more information, please see the official website www.mlea.eu.